The City of Niagara Falls draws millions of visitors annually to the WNY region, however, their numbers decline dramatically during the cold winter months. This seasonal fluctuation of visitors has a negative impact on the ability of businesses and their workforce to maintain consistent and sustainable revenues and incomes. While Empire State Development / USA Niagara and the NYS Parks Service continue to make improvements to state-owned land and invest in assets adjacent to the Falls, these efforts alone are not adequate to help quickly transform the livelihoods of City residents.

To address the needs of consistent year-round income and employment, CJS Architects worked closely with the City of Niagara Falls to envision the development of a multifaceted, year-round event campus to stem the consistent decline in its population and to increase workforce development opportunities. The Niagara Falls Centennial Park Campus was conceived to take advantage of the winter season and offering amenities and activities to keep visitors and families in Niagara Falls all year-round. It is ideally located to become a new iconic arrival point or gateway into the City – a destination for visitor orientation and distribution, as well as a venue a number of entertainment offerings.

The Niagara Falls Centennial Park Campus proposes to accommodate a number of events and activities (i.e. concerts, gatherings, sporting events, youth-centered activities) in a number of new venues: a multi-purpose indoor arena, a multi-purpose outdoor amphitheater, a multilevel parking structure with a climbing wall and an outdoor adventure course.